I think, therefore I save
Priceline.com is rolling out a new campaign featuring William Shatner, but this time around they’ve decided to bag the lounge act and include the “priceline.com super computer” instead. While the original campaign tried to be cheesy but was kinda cool, these new ads try to be cool and wind up being cheesy. Meanwhile, williamshatner.com has been overhauled, and Bill’s daughter Lisabeth has added her own fiction and artwork efforts. Personally, I only visit for the Shatnerdise.
February 27th, 2002 at 5:57 am